HR Video Recruits Nurses for Medical Practice
Medical Practice Shows the Love With Explainer Video
How We Helped
Upstate OB-GYN Group is one of the largest practices in Upstate South Carolina. Due to a shortage of highly qualified nurses, they wanted a more powerful way to differentiate themselves and attract potential candidates.
Like every business, Upstate OB-GYN Group has a unique story waiting to be told....powerfully. The Buzz team worked with the practice manager and her staff to dig deep and discover the essence of why someone chooses them. We came to understand a new Mom's wants, needs, hopes and concerns. And voila! We created an explainer video to tell Julie and Mike's story.
Upstate OB-GYN features their explainer video on their website's recruiting page, social media marketing and sends it to applicants.
"The Buzz team asked the right questions to understand who we are. Our video really captures the love we show every Mom who trusts us."